Trusted by Over 120.000 Customers
With Over 99.9% Positive Reviews
We are the Largest Fish Food Store in the UK

Welcome to herons pet world

You might not have heard about us, but we are

THE BIGGEST FISH FOOD STORE IN THE UK

We are not a manufacturer. In fact, most fish feed brands are not manufacturers.


There are just a few real fish food producers in the EU that make feeds for different brands. They pack them, label, and that’s what you buy in a store.


That is not what you pay for though.


Before it gets to the store it needs to be shipped to the brands’ warehouse.

The brand spends a lot of money on brand awareness, on design, on advertising.

Then it gets shipped to a wholesaler, that is another penny.

The wholesaler needs sales representatives and advertising on their own.

Sales reps are sent to your local fish stores and take their cut.

Finally, the local fish store needs to make a living.


That is what you pay for.


The thing is you don’t have to.

WE GOT RID OF ALL THAT.

With us, you don’t pay for the design, the adverts, sales reps, all the bling, mark-ups and middlemen fees.

YOU PAY FOR THE PRODUCT


Our packaging is the simplest there is.

We get all our products directly from the manufacturers.

You will not be charged for anything you do not really need.

It is just the factory, us and you.


It’s that simple.

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